Jan 2024 — Present · 2 yrs 6 mos
Area Team Leader Sales
PT Esensi Solusi Buana (ESB) · Full-time · Semarang, Hybrid
Led a team of sales to achieve and exceed monthly, quarterly, and annual sales targets for SaaS products.
Developed and implemented strategic plans to drive revenue growth and market expansion.
Coached, mentored, and motivated the sales team to improve individual and collective performance.
Analyzed sales data and provided regular reports to management on team performance, market trends, and opportunities.
Team Leadership
Sales Strategy
Coaching
SaaS
Jul 2023 — Jan 2024 · 7 mos
Client Acquisition
PT Esensi Solusi Buana (ESB) · Contract · Semarang
Prospect & maintain relationships with clients (corporate restaurants, SMEs).
Generating prospect leads and following up consistently.
Demo, pitch, and close on the spot to achieve sales targets.
Responsible for understanding customers' business needs and connecting them with appropriate solutions.
Business Development
Sales Process
B2B
Closing
Jul 2022 — Jul 2023 · 1 yr 1 mo
Sales Expert
KLAR Smile · Full-time · Semarang
Identified and targeted dental clinics, hospitals, and healthcare facilities as potential B2B clients.
Built relationships with key decision-makers including dentists, office managers, and purchasing departments.
Conducted product demonstrations showcasing dental healthcare solutions.
Managed the sales pipeline and accurately forecast sales opportunities using CRM tools.
B2B Sales
CRM
Medical Devices
Direct Sales
Apr 2022 — Jun 2022 · 3 mos
Business Development Executive
Lummo (formerly BukuKas) · Full-time · Semarang
Identified and prospected new business opportunities within a defined territory for SaaS products.
Conducted product demos and presentations showcasing the value of software solutions.
Managed the full sales cycle from lead generation to closing deals and handoff to customer success.
Collaborated with marketing and product teams to provide market feedback.
SaaS Sales
B2B
Business Development
Jan 2020 — Apr 2022 · 2 yrs 4 mos
Sales Executive
Moka / GoTo Financial · Full-time · Semarang
Canvassing and selling MokaPOS & GoTo Financial products (Moka, GoPay, Spots EDC) to SMEs.
Built and maintained strong customer relationships, acting as a problem solver for merchants.
🏆 Top Performer in June 2021 — sold more than 20 POS units to merchants.
POS Sales
SME
Account Management
Top Performer
Dec 2019 — Jan 2020 · 2 mos
Account Executive Team Lead
DANA Indonesia · Freelance · Semarang
Offered SME merchants the opportunity to register as Dana Merchant, expanding DANA's merchant network across the Semarang area.
Sales
B2B
Fintech
Jun 2019 — Nov 2019 · 6 mos
Head of Marketing
Papa Cheese · Full-time · Surakarta
Handled marketing operations, created content for social media channels, and organized engagement events.
Marketing
Social Media
Content
Nov 2015 — Jun 2019 · 3 yrs 8 mos
Product Specialist
Pro-Health International · Full-time · Surakarta
Identified and prospected healthcare facilities, hospitals, clinics, and medical offices to sell medical equipment.
Conducted product demonstrations highlighting features and benefits of healthcare equipment.
Built relationships with physicians, administrators, and procurement officers.
Managed the full sales cycle from lead generation to closing and implementation.
Medical Sales
B2B
Healthcare
Negotiation
Nov 2012 — Dec 2014 · 2 yrs 2 mos
Social Media Officer
Freelance
Provided social media advertising services especially on Twitter. Grew audience following, created trending topics, and delivered copywriting to make ads more effective.
Social Media
Copywriting
Freelance
Career Snapshot
10+ years of sales experience across SaaS, fintech, healthcare, and F&B industries.
Total Experience
10+ Years
Current Company
PT ESB
Industries
SaaS, Fintech, Health
Current Role
Area Team Leader
Region
Joglosemar, Central Java
Status
● Active